Core Concepts
Prompt
Also known as: Query, User question
A prompt is the input text a user provides to an AI model to get a response.
Full Explanation
A prompt is the input text a user provides to an AI model to get a response. In the context of AI visibility, understanding how users prompt AI about your category is crucial. Different prompt phrasings can yield different brand recommendations. Prompt analysis helps identify which questions your brand is well-positioned to answer and where gaps exist.
Example
"What are the best project management tools for remote teams?" is a prompt that might trigger AI to recommend various PM software brands.
Related Terms
Deep Dive
The State of AI Visibility
Learn how AI visibility works, what metrics matter, and how brands go from invisible to recommended.